Presentation:
Long-term, valuable client relationships are founded on trust. In an age of accelerated and increased communication through many channels, generating trust with prospects is a challenge. This presentation offers road-tested, actionable insights into the buyer journey and harnessing technology to build trust through disciplined business brand development, the company website and other marketing tactics.
Key Takeaways:
- Understanding the buyer journey in the post-internet era
- Establishing a trust-building marketing strategy
- Creating the marketing elements that generate trust with prospects prior to first contact
Speaker's bio:
Andy Bush has 20+ years of experience in marketing strategy and internet marketing solutions. As the owner of Bush Marketing, Andy and his team partner with businesses to develop websites and marketing campaigns that engage their market, build credibility and elevate them above their competition.
