A Brand Called “You”: Building a Winning Personal Brand
Program description
You are a "Company of One." And like a company, you have a brand. You are in charge of your brand. There is no single path to success. And there is no one right way to create the brand called "You." Except this: Start today. Or else.
You see, you are no longer an "employee" or future employee ... you are a "company of one." And like any successful company, you need a marketable product and a strong brand.
In this program, we’ll create an action plan to define your desired personal brand. The beautiful thing about this – you drive your brand. It's a matter of knowing what you want your brand to be, being mindful of your behavior and the experiences you create for others, and having the discipline and follow-through to act on your plan.
Leave this program inspired and full of good ideas you can implement immediately!
Key takeaways:
• Branding is an important component of personal and professional success
• Our brand comes from the experience we create and the perception generated from that experience.
• By being mindful of our brand and executing properly, we can create a perception that will help us achieve personal and professional success.
About Theresa Hummel-Krallinger:
Theresa is known for her humorous and interactive presentations, is a seasoned corporate trainer, motivational speaker, and professional stand-up comedian. Past-President of Greater Philadelphia ATD (formerly ASTD) and Blue Bell Toastmasters, she currently serves on the non-credit faculty at Temple University, teaching courses in business communications and leadership. A core component of her business is developing technical managers so they can grow their people management and communication skills.
PLEASE REGISTER on THE FENG WEBSITE FIRST:
Members login: http://www.thefeng.org/membersonly/ this will take you to your personal home page.
